AUDIT
◆ The Authority Audit™

Three questions.
Then it's our turn to work.

Give us your website. We’ll look at what a serious buyer sees before deciding whether to trust you.

What arrives in your inbox

A full review across all six Trust Stack™ layers — pass or fail, with the reasoning shown

The specific places trust is being lost — quoted, not summarised

Three fixes, ranked by impact

An honest note on whether we're the right people for it — including when we're not

Step 1 of 3
Where should we look?
Your website. That's all we need to start — everything we score is publicly visible anyway.
https://
Where do we send it?
One email with the audit attached. No sequence, no newsletter, no drip.
Anything you already suspect?
Optional. Skip it and we'll come in cold — sometimes that's better.
Received.

Your file is open. Here's exactly what happens now — and what doesn't.

Within 1 hour
A short confirmation email. Automated — the only automated message you'll get from us.
Within 48 hours
The audit itself, written by Moses. If capacity slips, you'll hear that from him rather than nothing.
After that
Nothing, unless you reply. No follow-up sequence, no check-in call, no "just circling back."
Free · No card · No call booked · No sequence
Your audit stays private unless you say otherwise

We use these details only to produce your audit and reply to you — that is the whole purpose, and there is no marketing sequence attached to it. You are not obliged to give them, though we cannot produce an audit without them. We keep them for up to 24 months, never sell them, and will delete them whenever you ask. How we handle your data.

◆ How it works

Three steps. The middle one is a person.

Simple on your side. Deliberate on ours.

01 · You
Give us your website.

Your website. That's all we need to start — everything we score is publicly visible anyway.

02 · Moses
Reads it himself.

Read manually, scored against the same six layers we publish, and written specifically about your site. No tool generated it.

03 · Within 48 hours
It comes back in writing.

You get the findings, priorities, and next steps.

No meeting required to understand the diagnosis.

◆ The Trust Stack™

What gets reviewed.

Six layers. One question: what does your website make a buyer believe? Each layer holds up the one above it, so a site with a strong point of view but weak proof of legitimacy still loses the choice.

01
Legitimacy

Proof you are real, current, and safe to consider.

02
Clarity

What you do, and who it's for, understood in seconds.

03
Credibility

Evidence you can deliver — specific, not asserted.

04
Authority

A point of view the market defers to.

05
Resonance

The buyer feels understood before the first word.

06
Assurance

A next step that feels safe and obvious to take.

A polished website can still have weak layers.

◆ What you receive

A document, in four parts.

Not a dashboard. Not a score with no explanation. A written diagnosis of your actual website.

01
The diagnosis

What we’re seeing across the six layers — and where the experience is strongest and weakest. Not a score. A diagnosis.

02
The trust leaks

The specific moments where your website creates uncertainty, friction, or doubt — with the copy responsible quoted rather than summarised.

03
The priorities

Three fixes, ranked by what we believe matters most, in the order we would do them. Ranked, because a list of everything wrong is not a plan.

04
The next move

What we’d do next — and whether VELLØREX should be involved. Including when the answer is no, and what to look for in whoever you talk to instead.

You keep the document, whether we work together or not.

◆ Sample audit

Read a finished one first.

You shouldn’t have to trust us to explain what an audit looks like. Read one. Nobody asked for this one and nobody paid for it — the same six layers, run on a real site, at full length.

Case №01 · Med Spa · Atlanta Metro
Nowhere on this site does it say who performs the injections.

That teardown took four hours. Yours takes the same.

Trust Stack 3/6
Read the sample →

Same method. Same standard. Every audit.

Before you send it

What this is, and what it definitely isn't.

It is
A written document, by a person.

Read manually, scored against the same six layers we publish, and written specifically about your site.

It isn't
An automated scan.

No tool generated it. If you've received a "free website report" before, this is not that, and it won't read like it.

It is
Free, and yours regardless.

Act on it yourself, hand it to your current developer, or ignore it entirely. No strings, no conditions.

It isn't
A sales call in disguise.

Nothing gets booked. If the findings point somewhere we can help, we'll say so once — and if they don't, we'll say that instead.

MD

I read every audit myself. That's the constraint behind the 48-hour limit. If yours takes longer, you'll get an email from me saying so.

Moses Demas · Founder, VELLØREX
◆ Questions

Answered before you ask.

The questions people reasonably have with a cursor in that field, answered here rather than on a call.

Q01 Who is the Authority Audit™ for?

Businesses whose website needs to earn more confidence from the people they are trying to reach. Owner-led professional services firms are where this instrument is sharpest.

Q02 What do you need from me?

Your website, to start — that is the whole of step one. Then your name and an email address, because that is where the audit is sent; it is required for that reason and no other. There is no account system behind this form.

Q03 Do I need to redesign my website?

Not necessarily. The diagnosis comes first, and it often points at positioning, proof, or clarity rather than at a rebuild.

Q04 What if the website is not actually the problem?

We will tell you. The audit is not designed to manufacture a rebuild, and saying so when it is true is part of what makes the rest of it worth reading.

Q05 Do I have to work with VELLØREX afterwards?

No. The audit is yours regardless — act on it yourself, hand it to your current developer, or ignore it entirely. No strings and no conditions.

Q06 How long does it take?

Within 48 hours for the completed review. That is a target rather than a contractual commitment; if capacity slips, you will get an email from Moses saying so rather than silence.

Q07 What happens after I submit?

We review the site, write the diagnosis, and send it back. Nothing gets booked, and there is no follow-up sequence.

◆ Your turn

See what your website is actually saying.

Three questions. One website. A clear diagnosis.

Request your Authority Audit →

Personal review · 48 hours